25 Toughest Sales Objections-and How to Overcome Them

Autor(es): Schiffman Stephan

Editorial: McGraw-Hill Digital

Fecha de edición:  2011-01-01

Formato: e-book

País de publicación: United States

ISBN: 0000071767371

Tamaño de archivo: 2035 Kbytes

DRM: DRM

Tipo: EPUB

Copia: No

Impresión: No

Número de páginas: 182

Reseña:

Turn common objections into BIG OPPORTUNITIES!

It costs too much? Were switching to overseas vendors? Let me think about it? NO!

You can do one of two things when a customer is reluctant to buy: You can back off or go in for the kill. 25 Toughest Sales Objections--and How to Overcome Them helps you choose which direction is the best approach and gives you the tools you need to defl ect that obstacle and make the sale.

Bestselling author and renowned sales guru Stephan Schiffman has tapped into his decades of hands-on experience training sales professionals and has boiled his list of objections down to the top 25 most frustrating, universal issues. Through sample dialogues and occasionally humorous examples any salesperson can relate to, Schiffman provides the solutions to help turn any "No" into a done deal.

At long last, the sales objection has met its match. Stephan Schiffman provides you with an arsenal that helps you combat any negative response and, in the process, turns perceptions of you from sales rep to ultimate problem solver.